The most popular online TV series of Turkey in 2019
A respected publication Marketing Turkiye made an analysis of the behavior of a television audience, having determined which online series were watched by the largest number of viewers. Note that all internet users were interviewed. The data given are percentages from all viewers in Turkey, and not from subscribers of a particular platform.
The results were as follows:
- 40% of viewers watched the Elite / Jet Sosyete series on the free Puhu TV platform (the total number of platform users in Turkey is 11 million people)
- 37% of viewers watched the Behzat Ch / Behzat Ç series on the Blu TV paid platform (the total number of platform users in Turkey is 4.5 million people)
- 26% of viewers watched the series The Protector / Hakan Muhafiz on the Netflix paid platform (the total number of platform users in Turkey is 1.5 million people)
Thus, it is natural that the maximum number of viewers watched the show on a free platform. But a ratio of Netflix vs BluTV is very interesting. The Turkish platform has three times as many subscribers. It provided her viewers the sequel of one of the most legendary series in Turkey. But it was able to get ahead of the main opponent by only 11%. Moreover, the number of Netflix subscribers for the year increased from 250 thousand to 1.5 million. Of course, this cannot but cause concern for the Blu TV management. Another such year, and from the hegemony in the market will remain only memories.