3 million euros for Hande Erçel

Hande Erçel was offered an unprecedented 3 million euro fee for advertising a jewelry brand. But is it that simple and is it really a proposal?

Hande Erçel is one of the most popular Turkish actresses on Instagram. Her followers have already exceeded 15 million. In addition, her new series “Knock on my door” is very popular with the Turkish viewer. Not surprisingly, Hande is getting some pretty solid promotional offers.

However, the proposal of businessman Murat Kocaardıç seems extravagant. He suggested the star promote his new jewelry collection for 3 million euros. He explained this insane figure simply: Kıvanç Tatlıtuğ with 3 million followers on Instagram earned 1 million euros for MAVI advertising. And Hande has 15 million followers on Instagram, so he is ready to offer 3 million.

However, many doubts the reality of this figure. Because Kıvanç is paid not for followers, but for his real superstar status, which is reinforced by a 10-year partnership with the brand. The jeweler’s offer looks more like an attempt to advertise himself for free. It is not known whether he offered anything to Hande or simply decided to promote himself at her expense.

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